Helmut Lang Enlists Slava Mogutin for SS19 "Logo Hack" Collection

Helmut Lang presents its Spring/Summer 2019 Jeans collection with the assistance of New York-based, Russian-American multimedia artist Slava Mogutin and his director Jan Wandrag. The latest installment of the "Logo Hack" series sees a collection of T-shirts, sweaters and sheer nylon tops with the collaborative slogans "Helmut Go-Go" and "Stock Boyz," alongside a "1-833-HELL-YES (1-833-4355-937)" number which is printed alongside the logomania. After dialing the number, callers are presented with...